The lowest and highest of the models that produced a value. This is the spread of the methods, not a price target.
Price target range & 52-week position
Bear₩9,501.89Fair value₩16,471.43Bull₩61,377.07
FairClose
52-week traded range
52W low ₩8,770.0052W high ₩13,160.00
The 52-week range is measured from the stored price history, not estimated.
Valuation summary
Trading below the consensus fair value
IT'S HANBUL CO., LTD. closed at ₩10,410.00, 36.8% below the consensus fair value of ₩16,471.43 drawn from 10 valuation models.
Financial DNA score 77/100 — Strong. P/E of 11.0x against the 20x sector multiple the P/E model uses.
Quantitative summary only — not investment advice.
All valuation models
DCF Valuation
₩15,524.33
+49.1%
Σ[CF×(1+g)^n/(1.10)^n] + TV/(1.10)^10
g=9%, r=10%, tg=3%, n=10yr
Graham Number
₩21,748.56
+108.9%
√(22.5 × EPS × BVPS)
EPS=949.13, BVPS=22148.94
Graham Formula
₩61,377.07
+489.6%
EPS × (8.5 + 2g) × 4.4 ÷ FD_Rate
g=20%, FD=3.3%
P/E Fair Value
₩18,982.60
+82.3%
EPS × 20x (sector P/E)
EPS=949.13, Sector P/E=20x
Peter Lynch (PEG)
₩26,509.20
+154.7%
EPS × Growth% (PEG = 1 is fair)
EPS=949.13, g=27.9%
EV/EBITDA
₩10,068.67
-3.3%
(EBITDA × 18x − Net Debt) ÷ Shares
EBITDA=19.21B
Dividend Discount (DDM)
₩13,547.57
+30.1%
D1 ÷ (r − g) where D1 = D0×(1+g)
D0=250.88, r=10%, g=8%
Book Value (P/B)
₩9,501.89
-8.7%
BVPS × (ROE−g)÷(r−g) [Justified P/B — RIM-based]
BVPS=22148.94, ROE=4.3%, g=6%, r=10%
Reverse DCF
₩10,410.00
+0.0%
Solve for g: Price = Σ[EPS×(1+g)^n/(1.10)^n] + TV
Implied: -1% | Historical: 27.9%
Margin of Safety
₩22,056.11
+111.9%
Avg(DCF, Graham, P/E) × 75% (25% safety buffer)
Avg fair value=29408.14, MoS=25%
Computed on September 12, 2026 from the most recent annual report on file and that day's closing price. Where a company has seen its earnings move sharply since its last annual report, this figure will lag the market.
Educational data only. Not a recommendation to buy, sell or hold any security.