Altria
S&P 500
$68.98
+0.28%
Delayed · cached 15 min
Fair value analysis
MO
Altria
$68.98
Close used for this calculation
$72.99Fair value
Financial DNA Score
Profitability · Returns · Balance Sheet · Efficiency · Growth
53/100
Quality radar
Consensus fair value
$72.99
Near FV▲ +5.8% against the close used
Model range $20.06 – $85.03
The lowest and highest of the models that produced a value. This is the spread of the methods, not a price target.
Price target range & 52-week position
Bear$20.06Fair value$72.99Bull$85.03
FairClose
52-week traded range
52W low $54.7252W high $74.92
The 52-week range is measured from the stored price history, not estimated.
Valuation summary
Trading close to the consensus fair value
Altria closed at $68.98, 5.5% below the consensus fair value of $72.99 drawn from 7 valuation models.
Financial DNA score 53/100 — Good. P/E of 16.7x against the 20x sector multiple the P/E model uses.
Quantitative summary only — not investment advice.
All valuation models
DCF Valuation
$84.24
+22.1%
Σ[CF×(1+g)^n/(1.10)^n] + TV/(1.10)^10
g=4.9%, r=10%, tg=3%, n=10yr
P/E Fair Value
$82.40
+19.5%
EPS × 20x (sector P/E)
EPS=4.12, Sector P/E=20x
Peter Lynch (PEG)
$20.06
-70.9%
EPS × Growth% (PEG = 1 is fair)
EPS=4.12, g=4.9%
EV/EBITDA
$62.37
-9.6%
(EBITDA × 12.4x − Net Debt) ÷ Shares
EBITDA=10.17B
Dividend Discount (DDM)
$85.03
+23.3%
D1 ÷ (r − g) where D1 = D0×(1+g)
D0=4.16, r=10%, g=4.9%
Reverse DCF
$68.98
+0.0%
Solve for g: Price = Σ[EPS×(1+g)^n/(1.10)^n] + TV
Implied: 4.8% | Historical: 4.9%
Margin of Safety
$62.49
-9.4%
Avg(DCF, Graham, P/E) × 75% (25% safety buffer)
Avg fair value=83.32, MoS=25%
Computed on September 12, 2026 from the most recent annual report on file and that day's closing price. Where a company has seen its earnings move sharply since its last annual report, this figure will lag the market.
Educational data only. Not a recommendation to buy, sell or hold any security.