Principal Financial Group
S&P 500
$116.17
+1.05%
Delayed · cached 15 min
Fair value analysis
PFG
Principal Financial Group
$116.17
Close used for this calculation
$79.57Fair value
Financial DNA Score
Profitability · Returns · Balance Sheet · Efficiency · Growth
44/100
Quality radar
Consensus fair value
$79.57
Above FV▼ -31.5% against the close used
Model range $17.64 – $105.00
The lowest and highest of the models that produced a value. This is the spread of the methods, not a price target.
Price target range & 52-week position
Bear$17.64Fair value$79.57Bull$105.00
FairClose
52-week traded range
52W low $78.3952W high $118.51
The 52-week range is measured from the stored price history, not estimated.
Valuation summary
Trading above the consensus fair value
Principal Financial Group closed at $116.17, 46.0% above the consensus fair value of $79.57 drawn from 8 valuation models.
Financial DNA score 44/100 — Average. P/E of 22.1x against the 20x sector multiple the P/E model uses.
Quantitative summary only — not investment advice.
All valuation models
DCF Valuation
$75.33
-35.2%
Σ[CF×(1+g)^n/(1.10)^n] + TV/(1.10)^10
g=3.4%, r=10%, tg=3%, n=10yr
Graham Number
$79.52
-31.5%
√(22.5 × EPS × BVPS)
EPS=5.25, BVPS=53.53 · outside Graham range (P/E 22.1, P/B 2.2) — asset-light, treat as a rough floor
P/E Fair Value
$105.00
-9.6%
EPS × 20x (sector P/E)
EPS=5.25, Sector P/E=20x
Peter Lynch (PEG)
$17.64
-84.8%
EPS × Growth% (PEG = 1 is fair)
EPS=5.25, g=3.4%
Dividend Discount (DDM)
$47.92
-58.7%
D1 ÷ (r − g) where D1 = D0×(1+g)
D0=3.08, r=10%, g=3.4%
Book Value (P/B)
$53.78
-53.7%
BVPS × (ROE−g)÷(r−g) [Justified P/B — RIM-based]
BVPS=53.53, ROE=10%, g=3.4%, r=10%
Reverse DCF
$116.17
+0.0%
Solve for g: Price = Σ[EPS×(1+g)^n/(1.10)^n] + TV
Implied: 8.5% | Historical: 3.4%
Margin of Safety
$64.96
-44.1%
Avg(DCF, Graham, P/E) × 75% (25% safety buffer)
Avg fair value=86.62, MoS=25%
Computed on September 12, 2026 from the most recent annual report on file and that day's closing price. Where a company has seen its earnings move sharply since its last annual report, this figure will lag the market.
Educational data only. Not a recommendation to buy, sell or hold any security.